About Adaa

With a vision to enhance the shopping experience of Melbournians and providing the customers an obligation free environment to do their shopping, Adaa is opening its showroom in Melbourne very soon.

Adaa is a one stop shop for ready to wear Indian ethnic clothing for women, men and kids. We bring to Melbourne not only our home brand collection but also a prominent Indian brand of women's fashion – Lakshita. We feel proud to share that we will be the first Lakshita reseller outside India. Efforts are underway to bring more of the prominent Indian brands to the Indian diaspora here in Melbourne and Australia.

Our logo “Peacock Feather” defines style, grace, vibrance and sophistication. All of these characteristics are epitomized by the Indian National bird, Peacock.

Our punch line "...Define Your Own Style" is our innate desire as a brand, to empower its customers to make their own fashion statement. Adaa wants to be a facilitator of this journey towards empowerment, by bringing to its customers the best collection of Indian ethnic wear.

We at Adaa strive to build trust with our customers. As a result, we continuously focus all our efforts on the quality of our products and we can assure our customers that they will always get the best in the market at our showroom.

Adaa is taking its first steps towards a long journey. Thus, at this stage our collection focuses on women's clothing like Kurtis, Salwar Kameez, Gowns, Lehenga choli and Anarkalis. From daily wear to casual and party wear, we cater to all the clothing needs of our customers. From Silk to Cotton to Pashmina, we have products to suit every occasion and weather.

As we get ready for the next step, we seek blessings from the divine and trust from all of you ...our valued customers.